Having limited shelf space doesn’t necessarily mean limiting profit. An effective Assortment Optimization solution solves a growing retail merchandising problem.
Assortment Optimization is a powerful tool for retailers to increase profit and improve customer experience and loyalty. It combines cutting-edge machine learning techniques, an agile continuous improvement methodology, and flexible customization to accommodate unique business requirements. Like other related solutions, assortment optimization utilizes machine learning techniques and AI to find the optimal assortment for every SKU in each store location. However, assortment optimization offers other unique benefits.
The retail world of today is very different than it was 20+ years ago (and, yes, I’m old enough to remember). But, like the fashion world, some retail trends are coming full circle and starting to make a comeback (remember thinking bellbottoms would never return?). Retail used to be focused on the customer experience. Do you remember getting excited to go to Woolworth with your grandparents just so you could visit the soda fountain for a grilled cheese and milkshake? Years ago, shopping wasn’t just an ‘in and out’ thing. It was an all-day outing with the whole family. It was an experience.[Read more…]
The holiday shopping season is right around the corner and for many retail owners, this can be a stressful time for many reasons. There are larger crowds, a need for extra staff, the general strain of the holiday hustle and bustle and the guessing game of how much extra inventory you’re going to need in your store to accommodate those crowds. [Read more…]