By Marsha Shapiro
Having been in technology for almost 30 years, I have the unique experience of watching my two daughters enter similar worlds today and seeing how much, if anything, has changed for women. My oldest daughter is currently in a post college training program for a major cloud infrastructure provider, where only six of the 19 participants are women. My foggy memory is that this has not changed dramatically since I attended a tech consulting program at the start of my career. This ratio is likely why my younger daughter, an engineering student, is being courted for a free weekend in Tahoe just to get her interested in applying for certain internships (the weekend is only for female engineers). So, what, if anything, is being done to encourage women to pursue technology careers today (and is it enough)?
Analytics in Retail over the past couple of decades has grown from better predictions to better decisions.
The retail world of today is very different than it was 20+ years ago (and, yes, I’m old enough to remember). But, like the fashion world, some retail trends are coming full circle and starting to make a comeback (remember thinking bellbottoms would never return?). Retail used to be focused on the customer experience. Do you remember getting excited to go to Woolworth with your grandparents just so you could visit the soda fountain for a grilled cheese and milkshake? Years ago, shopping wasn’t just an ‘in and out’ thing. It was an all-day outing with the whole family. It was an experience.[Read more…]
The holiday shopping season is right around the corner and for many retail owners, this can be a stressful time for many reasons. There are larger crowds, a need for extra staff, the general strain of the holiday hustle and bustle and the guessing game of how much extra inventory you’re going to need in your store to accommodate those crowds. [Read more…]