Assortment Optimization

Optimize product offerings at each store to meet customer preferences and drive revenue growth through data-driven insights, resulting in improved customer satisfaction.

assortment optimization

Maximize profit with localized, customer-centric assortments.

Leveraging cutting-edge attribute-based forecasts, an agile, continuous improvement methodology, and flexible customization to accommodate unique business requirements.

Increase profit by 6%
Increase sales by 30%
Improve customer satisfaction

A better customer experience while delivering increased profits.

White Space Recommendation

Pinpoint growth opportunities by uncovering correlations between product attributes and demand, identifying substitution patterns, and predicting trends for each item at every location, even when a product has never been sold

Cluster Optimization

Analytical models that maximize profitability in unique clusters of stores while adhering to operational requirements; Localization analyzer that shows the benefits of multiple assortments versus one-size-fits-all assortment across stores

Variety Optimization Engine

Transform the laborious task of generating variety (size, color) patterns and managing detailed distributions into an automated and more cost-effective process with demand intelligence, to improve profitability by identifying which varieties are needed the most at specific stores

Flexible Customizations

Tailor-fit capabilities to accommodate business needs, adhering to business rules, including budgets, space constraints, product lifecycles, and other operational requirements

Customizable Business Rules

Accommodate custom markdown rules that fit your pricing strategy, such as maximum or minimum markdown percentages, increments, and markdown frequency constraints

Localized Assortment

Recommend profit-optimized product mix for each location capturing local preferences and trends, bringing valuable customers into the store

Webinar Replay: Why Your Assortment Isn’t Returning Maximum ROI

maintain a competitive mix and Grow Loyalty

Achieve the right balance of assortment profitability, selection, and inventory of traffic driving items for your valuable customers and produce the best sales result for each location

Drive Revenue Growth

Generate additional margins based on intelligent recommendations for adding, dropping, and retaining products


Leverage a next-generation optimization engine that captures localized customer demand patterns

Enhance customer satisfaction

Turn your brand into the Number 1 go-to place by identifying and fulfilling traffic-driving items for your valuable customers


Ensure assortment decisions are always performing at their best and simulate alternative assortment strategies, performance monitoring and measurement tracking with a complete and efficient workflow for modeling and rollout management

Learn more about 4R Assortment Optimization, part of the Intelligent Inventory Optimization suite of solutions.