Every major brand is in a race to find innovative ways to ship products to their customers. Fueled by the pandemic and the growing importance of convenience for consumers, retailers, grocery stores, restaurants, and other brands are faced with increased pressure and competition to offer faster delivery times. Some brands are leveraging advanced technology and robotics, while others are experimenting with third-party delivery and BOPIS, or curbside pickup. Here are three observations on growing delivery trends in the retail, eCommerce, and grocery markets.
Today’s consumers place a high value on convenience. In fact, some stats show up to “97% of consumers have abandoned a purchase because the service wasn’t convenient enough.” Retailers and businesses today know the importance of offering more convenient omnichannel fulfillment methods, such as BOPIS (buy online pick up in-store) and curbside. Accelerated by the pandemic in 2020, more businesses today are looking for ways to improve, or fully implement, online order fulfillment in their locations.