The new challenges facing the fashion industry are actually the old challenges.
Merchandisers have the difficult task of determining which products are best suited for their brands to sell. Rapidly changing trends, complicated by seasonality, regional preferences, demographics, and the economy, make getting these desired items in-stock, in the right quantities, at the right locations even more difficult. Accurate demand forecasting enables retailers to plan for future growth and investments while building brand loyalty.
Read this solution brief for fashion, footwear and accessories retailers to learn how to capitalize on the trends and maximize revenue.